Privacy Policy
Last Updated: 2026
Hertford Event and Tours ("we," "us," "our," or "Company") operates hertfordeventandtours.co.uk (the "Website"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Website.
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Website.
1. Information We Collect
We may collect information about you in a variety of ways. The information we may collect on the Website includes:
- Personal Data: Name, email address, phone number, and other contact details you voluntarily provide when contacting us or subscribing to newsletters.
- Technical Data: IP address, browser type, device type, operating system, and pages visited.
- Usage Data: Information about how you interact with the Website, including links clicked, time spent on pages, and referral sources.
- Cookies: Data stored via cookies and similar tracking technologies (see Cookie Policy below).
- Affiliate Tracking Data: Information used to track affiliate referrals and commissions.
2. How We Use Information
We use the information we collect for the following purposes:
- To provide, operate, and improve the Website and our services;
- To send promotional communications, newsletters, and updates (with your consent);
- To track affiliate referrals and manage our affiliate programme;
- To conduct analytics and understand user behaviour and preferences;
- To monitor and analyse website performance and security;
- To comply with legal obligations and resolve disputes;
- To personalise your experience on the Website.
3. Cookie Policy
Types of Cookies We Use:
- Essential Cookies: Necessary for basic website functionality.
- Analytics Cookies: Track website usage and user behaviour for performance improvement.
- Marketing Cookies: Used for affiliate tracking, retargeting, and advertising purposes.
- Third-Party Cookies: Set by affiliate partners and casino operators we link to.
Cookie Management: You can control cookie preferences through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that disabling cookies may affect Website functionality.
We use Google Analytics and affiliate tracking cookies to monitor performance and track referrals. You may opt out of Google Analytics tracking by using the Google Analytics Opt-Out Browser Add-on.
4. Third-Party Links
The Website contains links to third-party websites, including casino operators and affiliate partners. We are not responsible for the privacy practices of these external sites. We strongly encourage you to review the privacy policies of any third-party websites before providing personal information or engaging in transactions.
When you click on affiliate links to casino operators, you are leaving our Website. Your interactions with those sites are governed by their own privacy policies, not ours.
5. Your Rights
Under UK and GDPR legislation, you have the following rights:
- Right of Access: You may request a copy of the personal data we hold about you.
- Right to Rectification: You may request correction of inaccurate or incomplete data.
- Right to Erasure: You may request deletion of your personal data (subject to legal obligations).
- Right to Restrict Processing: You may request that we limit how we use your data.
- Right to Data Portability: You may request your data in a portable format.
- Right to Object: You may object to marketing communications and certain processing activities.
- Right to Withdraw Consent: You may withdraw consent for any processing where consent was the legal basis.
To exercise any of these rights, please contact us using the details below.
6. Data Retention
We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by law. Specifically:
- Contact information is retained for the duration of our business relationship and for 3 years thereafter for legal and accounting purposes.
- Analytics and usage data are typically retained for 24 months.
- Affiliate tracking data is retained in accordance with affiliate programme requirements and tax regulations.
- Marketing consent records are maintained until you withdraw consent.
7. Contact Us
If you have questions about this Privacy Policy or wish to exercise your data rights, please contact us:
Email: privacy@hertfordeventandtours.co.uk
We will respond to your request within 30 days of receipt. If you are unsatisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk.
This Privacy Policy may be updated periodically. We will notify you of any significant changes by updating the "Last Updated" date above. Your continued use of the Website constitutes acceptance of this Privacy Policy.